More than 40% of brands forget one of the best performing marketing campaigns there is: the welcome email. This marketing campaign must-have generates, on average, 33% more engagement with your brand than your average email marketing campaign.
Are you forgetting about your welcome email? Or are you looking to make your welcome emails even better? Below is an infographic from InboxArmy about The Indispensable Welcome Email. In it, you’ll learn how to:
Showcase your brand
Generate interest in your products/services
Integrate your other channels (social, etc.)
Develop the welcome email content to establish the foundation for customer relationships
Take a look at the infographic below:
About the Author: Steve Johnson is the Marketing Manager at InboxArmy.