2016 End-of-Year Recap [Video]


2016 brought change the marketing industry in many ways — from powerful innovations to continuously evolving mediums.

But digital marketers know that change happens frequently in our industry, and adaptability is key to continue driving results in the face of burgeoning trends, growing social networks, and new, advanced technology.

Now that we’ve rung in the New Year here at HubSpot, we wanted to remember the biggest changes that happened in the world of marketing in 2016. From Peach’s rise and fall, to the launch of Facebook Live, to Google’s latest algorithm update, there’s a lot to cover. That’s why we made a short video — sound not required, of course — to review it all.

From all of us at HubSpot, Happy New Year! Thanks for sticking with us through all the change. Now let’s keep the 2017 conversation going by sharing this video on social media.

What was your favorite social media moment of 2016? Share with us in the comments below.

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